

Bob Harris has been saving customers from competitors for over a quarter-century. During the 1990's, the electronic security industry faced a plethora of devastating attrition issues directly resulting from free alarm system installations with monthly service prices so low, many independent security dealers sold out for high multiples, or took what they could get after losing so many customers. This low price philosophy carried over into many industries leaving a wide variety of different companies little or no means by which to compete effectively on price alone.
Having come up through the ranks of field technician to executive level management, Bob knew that the bar had to somehow be raised. He realized that his competitors had little desire to compete on reliable service and business relationships. The only thing their customer's received was a price cheaper than anyone else's. The art of "added value" and "experience based perception" was exactly what was needed to compete effectively with anyone.
Within a very short time, Bob and his team was successful in significantly establishing the experience based perception of "added value" in doing business with his company over his competitors even in cases where the price was considerably cheaper. His outgoing personality and learning how to truly listen to his customers helped him in his ability to develop techniques which so many consumers have missed for so long. These efforts resulted in an immediate and lasting means to substantial attrition reduction, growth, and resounding customer satisfaction.

A natural at motivational public speaking, Bob was asked by a handful of business owners who knew him and what he had accomplished, to teach their teams how speak with, delight their customers, and nurture longer lasting relationships. Word of mouth started to get around as to what Bob's training helped others to achieve, and began to generate a great deal of interest in his creatively dynamic training. Dozens of companies from all over the country hired him to conduct company wide seminars and one-on-one workshops for their employees and management teams. After conducting over 200 seminars and workshops for large and small alarm dealers, business associations, retail entities, call centers, property management companies, food service corporations, and a wide array of various businesses, Bob founded the Attrition Busters in 2003.
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